We all know that, to online marketers, we’re just the sum of our Facebook Wall posts and “Likes” – the ubiquitous, virtual “thumbs up” that we attach to all manner of online ephemera. But all those ironic comments and votes of approval may be revealing a lot more about us than we’re willing to share, according to a new report from researchers at the University of Cambridge and Microsoft Research in the UK. In a paper published in the Proceedings of the National Academy of Science (PNAS), the researchers demonstrated that it is possible to use knowledge of an individual user’s “Likes” on Facebook to “automatically and accurately predict a range of highly sensitive personal attributes including: your age, and gender, you sexual orientation, ethnicity, religious and political views. The list of guessabl`e information goes on to include other less quantifiable characteristics like your personality traits, intelligence, happiness, your preference (or not) […]
Many Watering Holes, Targets In Hacks That Netted Facebook, Twitter and Apple
The attacks that compromised computer systems at Facebook, Twitter, Apple Corp. and Microsoft were part of a wide-ranging operation that relied on many “watering hole” web sites that attracted employees from prominent firms across the U.S., The Security Ledger has learned. The assailants responsible for the cyber attacks used at least two mobile application development sites as watering holes in addition to the one web site that has been disclosed: iPhoneDevSDK.com. Still other watering hole web sites used in the attack weren’t specific to mobile application developers – or even to software development. Still, they served almost identical attacks to employees of a wide range of target firms, across industries, including prominent auto manufacturers, U.S. government agencies and even a leading candy maker, according to sources with knowledge of the operation. More than a month after the attacks came to light, many details remain under tight wraps. Contacted by The Security […]
Evernote Denies Java Exploit Used In Hack
The online storage and productivity service Evernote said that it does not believe that the hack of its network that exposed information on 50 million users relied on an exploit of a Java vulnerability, as did recent attacks on Twitter and Facebook. In an e-mail response to questions from The Security Ledger about the hack, Ronda Scott, an Evernote spokeswoman, said that the firm does not believe that the hack used the Java exploit attributed to the other attacks, but said it was still investigating the incident. “It’s premature for us to comment on the methods used, the specific systems affected and/or origin and motivation,” she wrote. She said the company first became aware of the “unusual and potentially malicious” activity within its online service on February 28 and began notifying Evernote users of the need to reset their password the next day, March 1st. Scott maintained that Evernote hasn’t […]
Obama Lays Down The Law On Cyber Espionage
The Obama Administration on Wednesday released a report detailing new Administration measures to protect U.S. trade secrets and intellectual property. The report: “Administration Strategy on Mitigating the Theft of U.S. Trade Secrets” (PDF) establishes a new foundation for cooperation between the U.S. government and the private sector. It comes just days after a bombshell, 60-page report by the security firm Mandiant that described the activities of “APT1” – a hacking group that Mandiant claims is actually a cyber warfare unit of China’s People’s Liberation Army (PLA). In a post on the Whitehouse blog, the Administration said the Strategy is a continuation of Obama Administration policy to protect U.S. companies from the theft of trade secrets. Under the new Strategy, the Administration will take a “whole government” approach, using diplomatic pressure via the State Department, coordinated, international legal pressure through the Department of Justice and FBI. The U.S. will tap the […]
Are Mobile App Developers Prey In A Massive Watering Hole Attack?
Say you’re a “bad guy” and what you really want to do is compromise the systems of some high value targets – like software developers working a prominent, Silicon Valley firms like Facebook and Twitter. Breaking through the front door isn’t easy – these companies mostly have the technology chops to protect their networks and employees. Phishing e-mails are also a tough sell: the developer community is heavy on Apple Mac systems and – besides – application developers might be harder to phish than your average Fortune 500 executive. A better approach might be to let your prey come to you – attacking them passively by gaining control of a trusted third party web site – a so-called “watering hole.” That’s a scenario that has played out in a number of recent, high profile attacks, such as the so-called “VoHo” attacks documented by Symantec and RSA. It may also be […]
