Drive Metrics U of D

Privacy Collision: Data On How You Drive Reveals Where You Drive

A heads up to¬†Jaikumar Vijayan over at for picking up on this really interesting study¬†(PDF) conducted at the University of Denver that shows how driver monitoring technology that is becoming very popular in the insurance industry may constitute a big breach of privacy. If you haven’t heard of them before, use-based insurance (or so-called “Pay as You Drive” or PAYD) programs are all the rage in the auto insurance industry. They make a lot of sense: rather than penalize good drivers for the crummy driving of others, leverage on board technology within the insured vehicle to monitor the miles traveled, speed, braking and other vital statistics. The technology allows infrequent, safe drivers to pay much lower premiums, while drivers who rack up tens of thousands of miles a month, or career around the roads at breakneck speeds to pay premiums that are appropriate given the amount of driving and […]